Houston Hype Marketing

A book series with somewhere to send people

Website design

A book series with somewhere to send people

Big Truths for Little Hearts needed a home before launch. Announcements, pre-orders and the questions parents ask before buying a children’s book all had to land in one place.
int.myfavschool.com
The client
Big Truths for Little Hearts is an illustrated series retelling Bible stories for young children, published under MyFav School. Titles include Jesus Says: Pray Always, Jesus Says: Forgive Others and Jesus Says: Tell The Truth.
What the site had to do
  • One destination every announcement can point at
  • The series presented as a series, so buyers take more than one
  • A way to buy directly rather than through a marketplace
  • A route for the questions parents ask about age and content
What we built
1
The series held together. Every title presented as part of one collection with its own illustration and description, so a parent who came for one book sees the set.
2
A launch the site can carry. Launch messaging and countdown built in, giving every social post and email one place to send people.
3
Direct ordering. Cart and checkout on the publisher’s own site, so the customer relationship and the margin both stay with the publisher.
4
The questions that come before a purchase. WhatsApp contact, because parents ask about reading age and content before buying a children’s book, and an unanswered question is a lost sale.
What the site does now
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